What makes a company brilliant? There’s no single answer, so we started with a question: “What in the past year made us say, ‘That’s brilliant!’?”
To compile this, the 2018 edition of our 100 Brilliant Company list, we explored boundary-pushing entrepreneurship — from Kevin Hart challenging comedy’s pecking order to big risks, fresh employee perks and meaningful social missions.
This year we broke down our 100 Brilliant Companies into various categories, including marketing, leaders, services and more.
Click on the below lists to get inspired:
Here are 10 genius marketing campaigns that went viral.
Learn about the 10 insanely clever ways these companies grew their business.
See the 10 product innovations you need on your radar right now.
Here are 10 new services that’ll make you say, “Why didn’t I think of that?”
Are you looking for great leadership? These 10 companies are leading the way.
From free genetic screening to a maternity concierge program, these 10 companies go above and beyond for their employees.
Here are 10 companies that are doing good while doing well.
Learn why investors are closely watching these 20 companies.
Check out the 10 celebrities putting their name on big-name brands.